Micah Singleton / Billboard:Triller didn’t deny the claim from a source that it inflates MAUs to the public and says there’s no legal definition of MAU/DAU, ahead of expected SPAC mergerThere is no legal definition of MAU/DAU, says Mike Lu, Triller CEO. We are an open ecosystem … Triller’s value is in monetizing users, not MAU or DAU.
Triller really did not reject the case from a resource that it pumps up MAUs to the general public and also claims there’s “no lawful interpretation of MAU/DAU”, ahead of anticipated SPAC merging (Micah Singleton/Billboard).
Micah Singleton/ Signboard: Triller didn’t refute the insurance claim from a source that it blows up MAUs to the general public and also claims there’s no lawful meaning of MAU/DAU, ahead of expected SPAC mergerThere is no lawful interpretation of MAU/DAU, says Mike Lu, Triller CEO. We are an open environment … Triller’s worth is in monetizing individuals, not MAU or DAU.
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Triller declares ‘there is no lawful interpretation of MAU/DAU’.
In the past, Triller has reacted boldy to allegations that it has in fact inflated its customer numbers in public statements: as an example endangering to take legal action versus analytics firm Apptopia when the last questioned its statistics.
Presently the trouble has actually chopped up once more with a Signboard article stating that Triller had around 25 million month-to-month active consumers in July 2020, no matter a news release at the time revealing double that. Billboard makes a lot of the reality that Triller did not reject the accusation, nevertheless rather supplied this description. “There is no legal analysis of MAU/DAU. For instance, if someone is trying to compare TikTok’s MAU/DAU to ours– which suggests they are specifying we have the very same significance of MAU/DAU– there is an essential misunderstanding relating to Triller’s firm and additionally solution layout. It appears like attempting to contrast a fish as well as a bicycle,” mentioned president Mike Lu. Awkwardly, those fish/bicycle contrasts began with … the company’s very own “Triller is surpassing TikTok with over 26.5 million normal monthly normal individuals” news release in December 2019.